Training Program

Working and communicating with Japanese clients, suppliers or partners: A practical approach (for Europeans)

The way Japanese companies interact with their suppliers or clients is quite different from the way European companies interact. This training will assist you in developing stronger client relationships and teach you how to meet your client’s expectations.

Duration: 1 day

Audience: Europeans willing to improve or develop their client relationships, whether in Japan or in Europe. There is no prerequisite for attending this program; nevertheless, in order to fully take advantage of the training, we recommend that participants have at least six months of work experience in their function before attending the program.

Languages: The program can be delivered in English, French, German or Dutch

Program:

• Facts about Japan which influence social characteristics
• Key concepts of Japanese culture (e.g. group orientation, hierarchy, harmony, honne/tatemae)
• Significant ways in which Japanese and European business characteristics differ (meetings, decision-making, negotiation, socializing, promotion, etc.)
• Working with Japanese customers (Japanese notion of “customer” and customer service; meeting Japanese customer’s expectations; and handling complaints)
• Case studies
• Communication (characteristics, role plays and best practices)
• Protocol and business etiquette
• Q&A

The trainer will share anecdotes and illustrate the points discussed with examples from his or her own experience in Japan.

Expected Outcomes: By the end of the training, the participant will:

• Have a deeper understanding of key concepts of Japanese culture and Japanese work practices and how they differ from his/her own
• Understand how to meet customers’ expectations
• Be more efficient in his/her communication with his/her Japanese clients
• Be familiar with Japanese business protocol

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